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SmartLife Lenses by ZEISS

Posted on July 1, 2020 under Product Launches Share

In today’s on-the-move, always connected world, your gaze constantly shifts as you use your digital devices while being aware of your surroundings at the same time. This puts a strain on your eyes.

You need a lens solution that can keep up with your connected and on-the-move lifestyle, no matter your age!

At this age, clear vision is important for switching between online and offline. Whether you’re nearsighted and have a prescription for distance glasses or not, you may feel eye strain at the end of a long day.

If you’re between 30-39 years old, you’ve probably started to experience eye strain. Whether you’re nearsighted and have digital glasses or not, you may start to notice eye fatigue at the end of a long day.

If you’re between 40-49 years old, chances are good that you have to wear reading glasses at this stage. But whether you’re farsighted or not, you may definitely need vision support.

Upon reaching 50 years of age, comfort is important when transitioning between looking at near and far distances. You may feel eye strain at the end of a long day, especially if you use digital devices as you go about your day.References:
1. External consumer acceptance test on the ZEISS SmartLife lens portfolio, n=48
study participants (percentage of participants who ‘strongly agree’, ‘agree’ or
‘somewhat agree’). Aston Optometry School, Aston University, UK, 2019.
2. 98% rate the quality of vision for intermediate and distance tasks and 94% for
near tasks as positive (percentage of participants who rated ‘very good’, ‘good’ or
‘quite good’). External consumer acceptance test on the ZEISS SmartLife lens
portfolio, n=48 study participants. Aston Optometry School, Aston University, UK,
2019.
3. 81% of consumers adapted very fast to their new lenses, just within 1 day
(percentage of participants who adapted ‘immediately’, ‘within hours’ or ‘within 1
day’). External consumer acceptance test on the ZEISS SmartLife Lens portfolio,
n=182 study participants. Aston Optometry School, Aston University, UK, 2019.
4. Qualitative analysis by Technology & Innovation, ZEISS Vision Care, DE, 2019.
5. External performance test on ocular accommodation comparing spherical ZEISS
Single Vision Lenses to ZEISS SmartLife Digital Lenses. Aston University, UK,
2019.

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